Local SEO / since 2024

Local SEO that gets you called first.

We help small businesses across the USA show up at the top of Google Maps and search, so when someone nearby looks for what you do, they find you first.

What we do

Local SEO services.

Google Business Profile

Set up, fixed and kept active, so you show up in the map pack where people look first.

Local & on-page SEO

Service and location pages that match the way your customers actually search.

Citations & reviews

Consistent listings across the web and a steady flow of real reviews that build trust.

Plain-English reports

Calls, direction requests and rankings in one clear report. No jargon, no padding.

How it works

How our local SEO works.

  1. Audit

    We look at your profile, website and local competitors, then show you exactly where you're losing ground.

  2. Fix

    We fix the foundations first: your profile, your site and your listings.

  3. Grow

    Ongoing content, reviews and tracking to climb the rankings and stay there.

Local rank scan

Local rank scan results.

Before: a Google Maps rank scan where every point shows 20+
BeforeRanking 20+ at every point.
After: the same kind of scan where nearly every point shows rank 1, with a handful at rank 2
AfterRanking 1st at nearly every point.

Results came quickly, because this client acted on our advice. This could be your map. Get a free audit.

2024

20+ years. Now small.

Our team has more than 20 years of combined experience in the industry. After a long time at a mega agency, we got tired of being a number on someone's account list. So in 2024 we started James & Co to get back to working with small businesses, where we can see the work pay off and watch you grow.

  • You talk to the specialists doing the work.
  • No ticket queue, no hand-offs.
  • We tell you what we did and what it did for you.
FAQ

Local SEO, explained.

What is local SEO?

Local SEO is how you get your business to show up when people nearby search for what you offer, like "electrician near me". It covers Google Maps, your Google Business Profile, and the local results in regular search.

Who needs local SEO?

Any business that wins customers from a specific area. If people search "near me" or "[service] in [your town]" before they call, local SEO is for you. We see it work best for HVAC companies, roofers, plumbers, med spas and law firms, and it suits dentists, contractors and similar local services just as well. You don't need a storefront. Businesses that travel to customers can rank for the areas they serve.

How is it different from regular SEO?

Regular SEO tries to rank a website for a topic anywhere in the world. Local SEO ranks your business for people in a specific area, and it leans heavily on your Google Business Profile, reviews and local listings, not just your website.

What's the "map pack"?

It's the box of three businesses with a map that Google shows at the top of many local searches. Most calls and direction requests come from those three spots, so that's what we aim for.

How long until I see results?

It depends on your area and your competition. Small fixes can show up within weeks, but most businesses should expect a few months of steady work before rankings move properly. Anyone promising overnight results is guessing.

Can you guarantee the number one spot?

No, and be careful of anyone who does. Google decides the rankings, not us. What we can do is fix what's holding you back and track real numbers: calls, direction requests and where you rank.

Do I need a website?

Ideally, yes. A Google Business Profile can rank on its own, but a good website with pages for your services and areas gives Google more to work with and gives customers a reason to trust you.

How do reviews affect my ranking?

A lot. The number of reviews, how recent they are, and how you respond all feed into where you rank and whether people click. We help you ask for reviews the right way, and never fake them.

How much does it cost?

It depends on your business, your area and what needs fixing. Get in touch for a free audit and we'll tell you what you need and what it costs before you commit to anything.

See where you stand.

Send us your business name and website. We'll send back a free local SEO audit.

hello@jamesandcolocalseo.com

The audit is yours to keep, whether or not we work together.